When a consumer purchases a single copy of your newspaper at a participating grocery retailer, a POS coupon is printed and given to the consumer along with their receipt.
The coupon will feature your newspaper's current subscription offer and will direct the consumer to contact NSS through either our toll-free number or the NewspaperPartners.com web site.
NSS newspaper clients need only to provide NSS with the UPC codes for their newspaper(s) to participate in the POS channel.
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Today's smart marketers are turning to non-traditional marketing channels to grow and drive their brands and businesses.
Using the strength of marketing alliances or marketing partnerships to get product into new channels and venues is an essential marketing element in generating incremental sales.
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